Matt Diggity portrait
Class of 2026
Matt Diggity
The Affiliate King
10
Class of 2026 · № 10

Matt Diggity

The Affiliate King

AffiliateCommunity

Biography

Built Diggity Marketing, The Affiliate Lab, and the Chiang Mai SEO Conference, while continuing to run affiliate sites at scale through LeadSpring. Founded and subsequently exited Authority Builders, Diggity Links, and Surfer SEO. UC San Diego electrical engineering background turned full-time SEO and digital nomad. The rare figure who built a real business in affiliate SEO and the community infrastructure to teach it. Has personally trained more working affiliate SEOs than any institution. Represents the part of the industry that still gets results in 2026: hands-on, results-first, hype-last.

Milestones

  • 01Founded Diggity Marketing and The Affiliate Lab
  • 02Founded the Chiang Mai SEO Conference
  • 03Founded and exited Authority Builders, Diggity Links, Surfer SEO
  • 04Runs affiliate sites at scale via LeadSpring

Citations

This profile draws on primary biographical sources, conference records, and reporting from Search Engine Land, Search Engine Roundtable, and historical archives of the SEO industry. Citations are curated by the editorial board of the SEO Hall Of Fame.

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